Totally Business News Story

A Totally New Look

10/23/2007 9:28 AM

After two exciting years of building fun, SEO and XHTML complaint websites for our clients, we've taken the time to update our own piece of the web. What are some steps to building an SEO website? We found these great questions on StandardZilla.com.

  • Does the website work with CSS off?
  • Does the website work with Javascript disabled?
  • Is the website using tables for layout, instead of CSS?
  • Is all essential information in the HTML?
  • Is there extra code, non-essential information in the HTML?
  • Is the site all Flash?
  • Is there hidden content?
  • Is image replacement being used?

This is a great guideline, but as with everything in life, there's more. You have to take into account that a search engine robot is unable to view all of the snazzy graphics on your website. The best way to optimize your search engine categorization is to create a fully text based website. But that isn't very fun, attractive or marketable.

That is where proper use of CSS and XHTML come into play. The CSS ensures that the website looks good and the XHTML compliance keeps the search engines happy. On top of building a website that is appealing to the masses, we always want our sites to bear the w3.org stamp of approval. Our newest design is no exception. Just proving that even the most unorthodox design is no excuse for not incorporating proper coding standards and practice.

Valid XHTML 1.0 Transitional :)